The Strategista.
WHO WE ARE.
We are an independent strategy studio, here to influence conversations and strengthen connections between a compelling idea and its benefactors.
How we do it.
Why we do it.
The A team.
We build digital and analog narratives to make simple messages compelling and simplify complex messages so your audiences can better connect with you.
We believe that conversations lie at the heart of every eco-system, be it online or offline, top-down or interactive, alternative education or fine spirts. And our focus is on breathing life into these conversations through engaging content and experience design.
Rhea Raghavan founded The Strategista in August of 2017. Her experience across brand strategy, packaging design and marketing led her to set up an independent practice where she could do, well, cool work!
Rhea is a natural storyteller with a vivid imagination, she understands people and platforms and dwells greatly in researching work that the best creative teams do.
Rhea is a closeted artist, a film critic, a wine aficionado, an appreciator of the unusual and the most competitive student out of a non-competitive school.
Her work has spanned working with Scion Consulting, Sula Wines, DYWorks, Varenyam Research and Grips Pro Events. She is the co-founder of a community platform in Bangalore called Couple of Us.
Siddharth Mukherjee, is a planner at heart, a natural with understanding & implementing technology, is a sucker for efficiency & process, and will have a unique perspective on all your decisions.
He has been instrumental in redefining how our clients, creatively go-to-market while working toward achieving their business goals.
Siddharth loves metal, hip hop and downtempo music, plays a few instruments and is an avid sportsman (watching, not as much).
His experience spans advertising with Ogilvy and Lintas, marketing with HP Enterprise and TCL - a software testing company, and corporate sales at Indian Express. He is adept with content creation tools and does his own shoots when no one else gets it.
We, are a small but agile team of strategists, storytellers, experience designers and community managers. We each have over a decade of experience in working with B2B, B2C clients, across retail, FMCG, technology and alco-bev segments.
We are advanced users of content automation tools, analytical tools and ad buying platforms.
We partner and co-create with photographers, video editors, designers, artists, specialist writers and content mavens in our network.